
Appearance is so critical it would be unwise to ignore it when selling your home. The look and "feel" of your home will generate emotional a greater emotional response than any other factor. Prospective buyers react to what they see, hear, feel, and smell, even though you may have priced your home to sell.
Curb appeal can play a major role as well. This is the first impression the buyer has of the home and this can be enough for them to walk away.
When selling your home, you must think like a prospective buyer. What would turn them off, make them feel an emotional connection etc. For example, before an open house bake some bread or cookies. That delectable smell will bring people back to a time when they enjoyed cookies at their grandma's house or sunday mornings with fresh bread. Creating a lasting postive memore/experience will aid in the sale of you home.